Ep 37. ABM Answered - The basics of Account-Based Marketing with Paola Piccinno

ABM Answered - a quick fire Interview series where we host interviews with Account-Based Marketing and Account-Based Experience Marketers.

The questions asked have come from or have been adapted based on the data we have collected from Mixed Reality Rooms where over 1,000 marketers have gone through and stated what their biggest struggles are with Demand Gen & ABM at the moment.

This episode is with Paola Piccinno who Fractional Marketing Strategist of Piccinno Strategic Marketing.