Crazy, STUPID Marketing: Account-Based Marketing

The Crazy, STUPID Marketing show is BACK from our holiday break and our resolution is to continue to bring you the content that MATTERS when it comes to making the marketing decisions that are best for you 💖

To kick off the new year, we're talking all about Account-Based Marketing with Paola Piccinno! If you've never heard of this methodology (commonly referred to as ABM), and you're operating in an industry where high-value accounts are the norm, you definitely want to check it out :)

Oh, and if you're looking for ways for your marketing and sales efforts to better align, you might want to take a gander as well!

Ready to get back into the conversations that matter in marketing?

Let's go 🎉